"In 2010, Philanthropy by Design (PBD) helped us implement the Wells Fargo Small Business Neighborhood Renovation program in the Peninsula, San Francisco and the North Bay. Through this program, we selected small business from low to middle income areas which would be receiving light renovations free of charge. PBD managed the design and renovations to give small businesses a refreshed look, in order to help them grow their businesses."


Katy L. Johnson
Vice President
Wells Fargo Community Relations


"I was excited to take on the design challenge, to work with Philanthropy By Design and Wells Fargo on the Small Business Storefront Renovation Project. Throughout the process, I continued to be inspired by the enthusiasm and high spirit of the many individuals -including the business owners themselves- who were willing to invest their time, money, services and products to help support this movement towards a more healthy, sustainable community. The entire experience was incredibly rewarding and it would be a privilege to work on this project again."


Jennifer Petray
Design Volunteer
Mill Valley, Ca

Wells Fargo
Storefront Renovations

San Francisco, San Mateo and Marin

Taking the concepts of reality shows HGTV’s “Design on a Dime” and Bravo’s Top Design, teams of volunteers & team members created and renovated “mom and pop” small businesses in three counties; San Francisco, San Mateo and Marin Counties. Similar to the TV shows, each team met with one of the selected businesses to create a store renovation design. Wells Fargo awarded $3,000 to each project for materials needed to carry out the design. Their goal was to stay within their $3,000 budget. The completion and awards for the winning storefronts took place in October 2010. Judges visited the stores and score them. The winning team will share a cash prize of $1,000 as well as the project.

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Project Highlight

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Wells Fargo came to PBD for help!! Philanthropy By Design was asked by Wells Fargo Community Development Dept. to be the Design/Build partner in their Small Business Storefront Renovation Program. Working with several nonprofits; Renaissance Center, Urban Solutions, Canal Alliance and Marin City Community Development Corp. submitted applications went through a competitive & thorough review process; based on their strategic plan. The chosen businesses were given a $3000 grant from Wells Fargo. PBD with its creative design teams helped to bring each business “vision” to reality and renovate, redesign and help bring a “fresh” new look to each storefront that will increase visibility and productivity. It was an exciting competition! PBD completed 18 Storefronts in one and a half months…….we were moving fast and furiously. Our interior design volunteers were outstanding!


Our Team:
• PBD Board of Directors - Oversite Design/Build of the Renovations
• Interior Designer professionals designated for each project team


The interior design groups worked with skilled trades people, interior designers and the PBD Board of Directors to ensure that the renovations were on target and according to an agreed upon plan.


The teams had to be very creative in designing the new storefronts & interiors. The businesses we worked on were: 3 beauty salons, a bridal salon, a bookstore, a web café, pharmacy, jewelry store, 4 restaurants, cookie shop, insurance co., yogurt shop, catering company and 2 dry cleaners. It took some talented designers to work collaboratively with these businesses and create a new environment for their clients and staff. We created new signage & window graphics, table tops, flooring, painting, tables & chairs, custom workstations & cabinetry, murals, lighting, plants & planters, patio furnishing. An outstanding job was done by our PBD volunteers and our amazing vendors! The business owners were excited to have a new “face” and interiors for the stores that will definitely enhance their marketing and bottom line.


Design of 18 storefronts throughout San Francisco, San Mateo, Marin Counties
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Wells Fargo Community Development Department
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PBD Board - Linda Schanfein, Julie Drechsel, Jolene Enns, Gloria Bernard


Volunteers - Katrina Tuska, Matt Troung (WF), Jennifer Petray, Gail Galli, Michael Ogrinc, Jamie Keegan, Yu Ling Tong

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Asian Neighborhood Design - ,Conservation Corps.(3) – Cabinetry
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